Creative Strategy
March 1, 2021

What's worth making?

Open Reference

One of the core questions for creatives is, "what's worth making?"
"Worth" is a hard question. The answer is different for each of us.

One danger is that we get stuck trying to figure out the answer to "what's worth making" before we start.

However, most of the time, we must start marking before we can discover what's worth doing.

Theory and thinking about what to do will not produce as much as taking your first small step of action.

Oh Ron! how do you know this? Where is your source? Where is your research? Well, here I am writing; the origin is me and my failures.

Like a journey, all the maps in the world can not teach you what cool air on your cheeks will feel like once you leave your front door. We can't let the grand plans for world travel stop us from simply stepping out and seeing what's around us. What I mean is, take the next small step you can now. And you'll learn more about what's worth your time than ten books on the subject.

Perfect is the enemy of action. Fear is an unsolvable problem that you work next to.

What's worth making? You can not know unless you start.

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